
The Overlooked Key to Productivity: Improving Your Team’s Experience (TX)
The Overlooked Key to Productivity: Improving Your Team’s Experience (TX)
We all know how important customer experience (CX) is for the success of a business. If you’re unfamiliar with the term, CX refers to the experiences (both good and bad) that your customers have with your business—from the very first time they hear about you through the delivery of your final product or service. It includes everything from navigating your website to clicking “Pay Now” and even completing a “How did we do?” survey.
The ultimate goal of CX? To make it as easy as possible for customers to navigate, make decisions, and take action. And, of course, to encourage them to come back—over, and over, and over again.
But here’s a thought: What if we applied those same principles of CX to our internal teams? What if we focused on improving the experience our team members have as they navigate workflows and processes every day? What if their "journey" through your systems was just as smooth and intuitive?
Imagine workflows that empower your team to deliver amazing results—without unnecessary friction.
Here’s the thing: When your team’s experience is seamless, they’re more productive, more accurate, and less stressed. Let’s explore how you can apply these ideas to improve your Team Experience (TX) and unlock incredible benefits for your business and clients.
What Is Customer Experience (CX)?
Customer experience (CX) is all about optimizing how customers interact with your business. From discovery to decision-making to delivery, the goal is to create an intuitive and enjoyable process. Companies spend significant resources improving CX because they know it leads to loyal customers, better retention, and increased revenue.
The key principles of CX include:
Ease: Simplifying processes so customers can navigate without confusion.
Clarity: Providing clear information and expectations.
Positive Interactions: Creating moments that delight customers and build trust.
When these principles are applied successfully, customers feel valued and supported—and they keep coming back.
Why Team Experience (TX) Matters
Now, let’s shift our focus internally. What if we treated our team members like our best customers? Their experience navigating workflows and processes—the "TX journey"—is just as critical to your organization’s success.
Stay with me here: Your team’s daily workflows are the backbone of your operations. If those workflows are clunky, unclear, or stressful, it creates friction that slows everyone down. But when workflows are smooth and intuitive, team members can:
Work more efficiently.
Reduce errors.
Collaborate effectively.
Focus on delivering amazing results.
A great TX doesn’t just improve productivity—it creates a more engaged, motivated, and satisfied team. And here’s the kicker: When your team thrives, your customers benefit too.
The TX Loop of Win-Win-Win
Emre Gency’s "TX Loop of win-win-win" perfectly illustrates how improving your team’s experience creates a ripple effect of positive outcomes:
TX ↗ → Team Performance ↗ → Product/System Quality ⏫ → Customer Trust ⬆ → Organizational Revenue ⤴ → You ▲
By focusing on TX, you set off a chain reaction:
A better TX leads to stronger team performance.
Stronger team performance improves the quality of your products and systems.
Higher quality builds trust with customers.
Increased customer trust drives more revenue.
More revenue supports growth, resources, and opportunities for everyone.
It’s a win-win-win for your team, your customers, and your organization. This loop emphasizes that investing in TX isn’t just a "nice-to-have"—it’s a strategic decision that drives tangible results.
How to Improve Your Team’s Experience (TX)
Ready to improve your TX? Here are five actionable steps to get started:
Streamline Workflows Map out your team’s processes from start to finish. Identify bottlenecks, redundancies, and steps that create confusion or delays. Simplify where possible to make workflows more intuitive.
Invest in Tools and Automation Equip your team with tools that make their work easier, not harder. Platforms like ClickUp can streamline project management, automate repetitive tasks, and ensure everyone stays aligned.
Prioritize Communication Clear communication is key to reducing friction. Set clear expectations, use consistent communication channels, and ensure team members feel heard and supported.
Empower Decision-Making Give your team the autonomy to solve problems and make decisions within their roles. This reduces micromanagement and boosts morale.
Gather Feedback Regularly Treat your team like customers by asking for their feedback regularly. What’s working well? What’s causing frustration? Act on their feedback to continuously improve their experience.
Balancing TX and CX for Long-Term Success
The beauty of focusing on TX is that it doesn’t come at the expense of CX. In fact, a better TX enhances CX. When your team’s workflows are seamless and stress-free, they can focus on delivering exceptional results for your customers.
By aligning your efforts to improve both TX and CX, you create a culture of excellence that benefits everyone involved. Customers notice the difference when your team is engaged, empowered, and operating at their best.
Conclusion
Your team’s experience is just as important as your customer’s experience. By applying CX principles internally, you can create a workplace where your team thrives—leading to better results, happier customers, and sustainable growth for your business.
So, what steps can you take today to improve your team’s experience? Start small, and remember: every improvement you make sets off a ripple effect that benefits your entire organization.
For more insights on the "TX Loop of win-win-win," check out Emre Gency’s Medium article. Let’s create a win-win-win for your team, your customers, and your business.